Welcome to the first of a series of training on How to Get Your Dream Job, Start & Grow Your Business.
Before we dive into the training for today, I have some announcements.
I have good news for you. The course will now be for 5 Weeks against the initial 5 Days. This is because you will be required to take action after learning. Yes, you will be required to do assignments. Which is the most important aspect of the training.
Those who complete the assignments will be separated from the rest of the class and given a preferential treatment.
The online email course consists of five separate modules that build on each other.
If you skip module one – How to Write a Winning Resume, it affects you down the line when you get to Module 3 – How to Launch Your Blog/Website. This is because you’ll need the research you conducted in the first module to complete the rest of the training.
That said, Let’s dive into the training.
What Makes a Winning Resume?
Today we’re talking about how to create the perfect marketing materials for your business.
Yes, you heard me correctly, the perfect marketing material for your business.
Whether you have a physical store where you sell products or you work for a company – let’s say a bank, one way or the other you are in the business of selling something.
It’s either you offering your skill in the form of service or you offer a product in exchange for a reward— money.
The Business Man offers products to customers in exchange for money.
The Bank worker offers her skills to employers (let’s say a bank) in exchange for money.
Employers (bank) offers banking services to customers in exchange for money.
The customer wants to be happy. They have a product they want to solve. They are the most important because they provide the money. They bring the money into this circle. If they don’t spend, employers, employees, and business will all eliminated.
This is what we know:
- There is you – Skillful Jane
- There is the employer – I call him The Boss
- There is the customer – The King.
Skilfull Jane >>>>>>>> The Boss >>>>>>>>>The King
Skillful Jane works for The Boss who serves the king.
If Jane might decide to open her company, in that case now, she directly serves the King
Skillful Jane >>>>>>>>>>>>>>>>>>>>>>>>> The King
It’s all about service to The King.
What is a Resume?
A resume is the perfect marketing material for your business.
You are trying to sell your skill in the job market!
You are a business.
I guess you finally get it.
Anytime an employer post a job opening in Nigeria they get thousands of resumes.
Millions of Nigerians trying to market their skills quickly forward their resume.
This further complicates things for the boss.
The boss has to protect himself and make sure he hires the best skills that fit into his team that serves the King.
The boss has to provide an excellent service to the King.
He has to make a quick decision on who to hire so he doesn’t get fired by the king.
What makes a good Resume?
A good resume is a focused resume.
If you really understand what I am talking about, you know you have to spend time researching these two guys before you write your resume.
- The King
- The Boss
This will help you to be crystal clear about what they need before you send out your resume.
A Good Resume Is Important, But Can’t Overcome Bad Strategy
Most Nigerians are relying solely on their resumes to land them a job, sending them indiscriminately to dozens or hundreds of job postings at a time. That’s not a good Strategy.
DO NOT SEND IN YOUR APPLICATION FOR EVERY JOB POSTING
Top performers play an entirely different game.
- They are Proactive
- They are Begin with the End in Mind
- They are enthusiastic about learning.
- They are not afraid to try increasingly more challenging things.
They take responsibility for their life.
They choose what you do. They understand that every moment, every situation provides a new choice. And doing so, it gives them a perfect opportunity to do things differently to produce positive results.
Yes, Nigerian economy might not be doing great, but guess what? Top performers still go out and search for what It working.
Because they know there is always something working!
Top performers have a vision, a plan or strategy for their life. They know exactly the kind of job they want. When they start a task they already know the kind of results they expect to get.
This is why they don’t apply for every job.
Top performers play to win, but they’re not afraid to make mistakes.
What do I mean?
You shouldn’t apply for every job. You should apply for your dream job and do all it takes to get it.
Research, learn, apply….do everything, grow….apply….learn…..until you get your dream job don’t settle.
Be great a skill and look for who wants to pay for the skill.
If they aren’t willing to hire you it means its either you are not yet great at the skill or you are presenting your service to the wrong person or both.
It could also be you are doing a poor job in marketing your skills.
Getting your dream job might take some time. It takes time to really be great at anything. It’s faster when you have a plan and stay focused and follow through with the plan.
You draw up a plan, a strategy, you test it, get results and continue refining your strategy until you get what you want.
I can give you some tactics to apply on your resume. But I want you to know at times you will fail. You might not get the job the first time you apply, but the secret is using this failure as an opportunity to gather data, and a step closer to your goal.
To be a Top performer, you have to trust the system, think of this as a process.
Look at kids, how they learn how to walk. They make mistakes hundreds of times.
Do they give up?
They get back up and try again. And within a couple of months, they walk.
Now you get the idea.
As long as you keep trying to get your dream job, you will get it.
You might ask, Jaime what if I can’t find my dream job?
You are a Business. Remember ?
How to create The Perfect Marketing Material – Your Game Plan
Start slow: doing research, talking to people in the industry, and building relationships and learn exactly what kind of resume they should create (and who they should send it to).
You have to start by understanding what you really want.
Knowing who do you want to work for.
What and Who’s problem do you want to solve.
What do you want to contribute to the world.
Then you can create a better resume and cover letter than any other applicant you’re competing against.
Step One – The Inventory
Do an inventory of everything- Your skill, knowledge, and challenges you’ve overcome.
The first step is to figure out what exactly we’re good at and put it down on paper.
What do your friends’ way you are great at?
Your inventory is your asset you are selling. You should always review your inventory and update as you learn new things.
Fill this form (You should always review this and update as you learn new things)
1.LIST THE SKILLS YOU HAVE YOU DEVELOPED e.g. writing, programming, public speaking etc.
2.LIST THE KNOWLEDGE YOU’VE ACQUIRED e.g. economics, geography, theology etc.
3.LIST THE CHALLENGES YOU’VE OVERCOME, ACHIEVEMENTS & AWARDS
P.S. I’m holding a 5-week email course. If you haven’t registered, Click the link below to register today. Drop your comment if you have questions.
You might be interested in